EXPLAINER VIDEO

Cost-effective way to engage your audience.

An explainer video is a short animated video that is used to explain a concept, product, or service in a simple and concise manner. It is usually housed on the homepage of your site and help to break down complex ideas into easily understandable pieces.

  Up to 2 minutes
  Clear and concise
  Focus on benefits
  Call-to-action (CTA)

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“It was a very demanding project and we’re extremely happy and proud of the result.” – Yoav, Fiverr

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“They keep their promises and communicate well with their customers.” – Saskia, Keune Hair Cosmetics

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“VideoSova provided us with an awesome explainer video that goes extremely well with our script.” – Dean, Chemyo

PRODUCTION PROCESS

10 steps for a stellar explainer video

Briefing

We ask you some questions about your business to get a general idea of who you are and what you’re looking for.

Script

We write a compelling script and develop a concept that highlights your goals, storyline, keywords and call to action.

Voice-over

You select the right voice for your video explainer from our list of professional voice-over talents.

Storyboard

We sketch the main actions along with descriptions to give you an idea of what the video will look like.

Animatic

We animate the sketches from the approved storyboard to give you a sense of pace and duration.

Design and illustration

We design a few style-frames followed by final illustrations that will be used in the video.

Animation

Finally, the magic starts to happen. Graphics are being animated and all visuals are brought to life.

Music & SFX

We add sound effects and music tracks to your explainer video to make it even more engaging and fun to watch.

Fine-tuning

We carefully go over even the smallest details to ensure your video looks just perfect.

Delivery

Once your explainer video is complete, you get a link to download the files. It's time to celebrate! 🎉

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* Explainer video production process may vary depending on the specific needs of the client and the general agreement.

Explain with clarity.

The key to a solid explainer is keeping it short and engaging, while still conveying the right information. No matter what you’re explaining, an explainer video should leave your viewers with a clear understanding of what you do and a desire to take the next step.

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Frequently Asked Questions

FAQ 1.

What is an Explainer video?

An explainer video (also known as a homepage video, overview video, conversion video, or many other names) is designed to explain your company, product, service or idea in a way that your audience can understand in two minutes or less.

FAQ 2.

What's the purpose?

The purpose of an explainer video is to educate and engage the viewer in a clear and compelling way, and to leave a lasting impression on them. These videos can be distributed on websites, social media platforms, and other online channels.

FAQ 3.

Do I need one?

These videos are often used by businesses, non-profits, and other organizations to promote their products, services or causes. If you have something to explain to your audience, then probably you need an explainer video.

FAQ 4.

How much does it cost?

A custom explainer video is priced based on the purpose of the video, the style of animation, length, and complexity of the story being told. To get an accurate production costs for your project, please request a quote.

FAQ 5.

How long does the production take?

Our usual production cycle requires 4 weeks, plus an extra time for revisions. It's possible to agree on shorter terms at the expense of the price, to accommodate the increased production effort necessary to meet tight deadlines.

FAQ 6.

Where can I use my video?

Wherever you want! Your video includes full commercial and broadcast rights, meaning you can use it in paid and non-paid marketing channels.

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